Testimonials

Short Bio

Go 2 Girl, LLC, a business development firm, was established in 2017. Services include obtaining multiple certifications (local, state, federal, 3rd party) specifically with women-owned businesses (WBE), minority-owned businesses (MBE), disadvantaged business enterprises (DBE), LGBTQ and (Veteran-Owned). She then leverages their certification with various business development activities including supplier diversity portal registration, network outreach, proposal writing/compliance/content, capability statements, and conferences/trade shows. Lastly, Go 2 Girl develops supplier diversity programs for intentional, transparent procurement initiatives. She’s processed hundreds of applications since 2017 in 24 states with a 99% submission approval. Her mission is to “Influence Relationships that Inspire Change.”

·    Director and Member of NAWBO Kentucky since 2015

·    Business Advisor to Women’s Business Center

·    Member of Women Leading Kentucky

·    Member at large with Louisville Youth Choir

She earned her MBA from Strayer University in 2013 with an emphasis on Marketing. Pennoyer has more than 25 years of experience in sales and marketing for various industries including healthcare, architecture, food/beverage, publication, and accounting. She’s the wife to Bill Pennoyer, 16yrs, and a mother to 15yr old daughter Taylor, 9th Grade as well as a 22yr old son, Noah, 4th Year at the University of Cincinnati. Vanessa serves as a song leader in her church and volunteers time to many missions as well as community committees.

Meet Taylor Pennoyer

My daughter has been on the team, behind the scenes, since 2018. She’s helped to prepare name badges, attended events, and worked the registration desk. Now she’s taken on many new roles from data entry to social media, and much more.

Taylor attended the NAWBO Advocacy Days in Washington DC this June. So proud of her NEXT GEN involvement and her entrepreneurial mindset as the only female welding student in her hometown.

#Maryam Biglou-Enders #Margaret Hernandez

Diverse Certification

Many business owners aren't aware of the benefits of certification (women-owned, minority-owned, veteran-owned, LGBTQ) for growth opportunities and value-add to current clients. Go 2 Girl works with clients in document discovery to collect/review the necessary paperwork to submit applications for multiple platforms for certification as applicable including local, federal, state, and third-party entities. You can never be over-certified!

Certification is a minimum 3-month process and can be a stand-alone service but is typically bundled with business development.

We are proud to report 98% guaranteed rating with certification submission approvals.

Business Development

Develop capability statements capturing NAICS codes as a marketing tool to communicate directly to supplier diversity management, procurement, inclusion and otherwise B2B contacts. Go 2 Girl reviews bid opportunities and vets/qualifies the lead "Why me, Why now" to provide a summary to client to build response content for request for proposals, request for qualification, and request for information respectively. Go 2 Girl does the homework necessary to attend trade shows and conferences with confidence and strategic approach for results. Coordinate meetings, lead follow-up and also serve as a professional representative, we are an extension of your business. Supplier Diversity Portal registration, develop and track spreadsheet to maintain updates so client has sustainable platform of links/passwords.

Supplier Diversity Services

Many Tier 1 (Prime) and Tier 2 (Sub) businesses are encouraged and often required to track and report their diversity spend. Go 2 Girl will establish a program to execute a plan to move beyond the Good Faith effort to identify areas to connect with diverse suppliers. Go 2 Girl will develop any necessary requests for proposals, vet new suppliers, obtain certification certificates and build metrics around diversity spend goals and initiatives. Go 2 Girl encourages a proactive approach towards developing a culture of inclusion to include diversity statements and outreach efforts for a diverse supply chain. Outsource Supplier Diversity/Procurement professionals with us to get a program started!

What if we’ve never been to a national conference or haven’t had results in the past?

Go 2 Girl does the homework necessary for your return. We will register with supplier diversity portals, prepare capability statements, arrange meetings or serve as your professional representative while developing a strategic, aggressive plan for follow-up activity.

Do you charge commission on business development services?

Yes, you get paid, we get paid! Go 2 Girl has extensive sales training for vetting leads and qualifying good business for our clients.

What are your fees?

Our fees are based on the project and assessed with time-management components to maximize results.

What if I don’t get results?

Clearly defining success is our mission and purpose by asking great questions to build a plan that measures results. Failure of communication is not our scope of work.

Do you travel for tradeshows / conferences?

Yes, we are currently looking for tropical environments. Seriously, we have extensive experience with hundreds of tradeshows and conferences and sincerely enjoy the thrill and chase of combining instant gratification and exhaustion.

How do I grow my diversity spend?

Great question, many businesses are so busy running their business that they often aren’t aware of their neighbors and local resources for services. Go 2 Girl always knows somebody that knows somebody and great at making connections.

Why does Go 2 Girl exist?

Go 2 Girl began by helping diverse companies navigate the supplier diversity registration process and by word-of-mouth began building a solid reputation for results. We are good at getting things done and done very well. We exist because we enjoy doing things that others don’t.

What’s the best part of Go 2 Girl?

We aren’t a cookie-cutter business and get exposed to a variety of projects and learning experiences that we then share with our clients. Win-Win!

Proud to be recognized and added to The Most Admired Woman award is in its 21st year. The award recognizes women in Kentuckiana who have excelled in their careers and community service making them role models to many. There are 16 categories and 5-6 women are nominated in each. Nominees are selected by the editorial board of Today’s Woman and the community at large.